Thursday, October 23, 2008

Going natural, organically

On the weekend of 17 to 19 October 2008, the CTICC hosted the fifth Natural and Organic Exhibition - an event dedicated to inspire South Africans to view their lifestyle and think about the health choices they make as individuals. The best range of local organic, natural, eco-friendly and socially aware products are exhibited. Among the many "green" exhibitors, Crystal Falls made a mark with its range of functional lifestyle juices - because each variant is created with intrinsic health benefits in mind. The stand visitors were greatly impressed with the Crystal Falls Morning Delight 100% fruit juice blend, which is full of high potency antioxidants, vitamins and irons to offer you a natural boost.

Thursday, September 18, 2008

Things are heating up


Have you had enough? You can't bare the taste of another cup of tea or coffee. You need something new. Something fresh. And you don't want to reach for the hot chocolate, because it's oh so unhealthy... What are you to do? Go to the fridge. Take out your 100% Crystal Falls Blueberry Fruit Juice, pour it in a mug and warm it up in the microwave. It's berry fresh aroma will entice the taste sensation which is to follow. A superb drink for those icy days - hot Crystal Falls Blueberry. We keep it innovative, healthy and functional.

Monday, August 18, 2008

It worked before. Let's do it again, but better.


As the previous Sunday Times Food Show was a great success, the 2008 Food Show was much anticipated - with greater expectations than ever before. "Going bigger and better" was the main reasons for the excitement behind planning the 2008 Food Show which took place between 3 and 6 July at the Sandton Convention Centre.

The Food Show sported the best of local and international celebrity chefs and food personalities. A promotional campaign that featured two A-list BBC celebrity chefs, was ran with maximum exposure through access to top media channels.

Crystal Falls was well represented at the Food Show, as it took the spot light with its health juice range. Crystal Falls was passionately promoted by two ladies from Uptown Promotions. They educated the consumers on the benefits and health intrinsics on drinking Crystal Falls - promoting it as more of a lifestyle health drink, than a thirst quencher.

Friday, July 11, 2008

Talking about nutrition...

On the last Thursday of every month, Jenny Brown hosts Nutritional Talks at the Tokai Library. Her talks cover most health related topics, such as shedding kilos, detox, image consulting and stress busters, to name a few. Jenny's purpose is to educate the public on a healthy lifestyle and to promote health orientated products, like Crystal Falls 100% Fruit Juice.


Jenny is holding the Apple and Hoodia variant. This juice is made from a pressed apple and ground Hoodia Gordonii blend. Hoodia has been linked with functional qualities and was first put to use by the Kalahari San.

The Shape Workshop - What a day...


With a fresh, health conscious attitude and a body cosseted by an afternoon of pampering therapies - Crystal Falls delivered purely delicious fruit juice with intrinsic health benefits. The two workshop days were well attended, with 150 ladies on Friday and 200 ladies on Saturday. Every lady received a complimentary 1 Lt Crystal Falls Juice in their goodie bags, so that they could take the goodness home with them. It was an awesome, empowering day.

Crystal Falls sponsored the Shape Workshop



Tuesday, June 10, 2008

Gauteng Woman's Show 2008


The Woman's Show 2008, held at the Sandton Convention Centre in Gauteng, was another successful exhibition - with 120 exhibitors, 18 000 visitors and plenty of media coverage, including coverage on Top Billing, 3 Talk with Noeleen, Metro FM, Radio 2000 and 5FM. The Show was well organised and the best care was taken to see if all the exhibitors were pleased with their stands and exhibition. Women visiting our stand were educated about the intrinsic benefits of Crystal Falls. The clear flavour favourites of the day were Cranberry and Cranberry & Ginger, which is filled with antioxidants, offering a natural defense against a whole range of harmful elements. Crystal Falls had the ladies asking for more!



Friday, April 11, 2008

Trade Presenter now downloadable online!

Get a better idea of the juices we offer. Download the tradepresenter at www.crystalfalls.co.za

CTICC Woman's Show


The Woman's Show was held over the weekend of 2 to 3 February 2008. It was yet another successful exhibition, but this time it was bigger and better than before. We were the only juice exhibitors at the show, something we should be proud of. Too many people claim to never have heard of Crystal Falls before, so we decided to go about our juice exhibition a bit differently this year. We split the Wilde and Crystal Falls brands and displayed them at different points. This focussed more attention on each brand's individuality and helped to clearly communicate the distinctive juice intrinsics - something which is hard to do when the display is a joint venture. As expected, the ladies raved over Crystal Falls with all it's intrinsic health benefits. The clear favourates of the show were Cranberry as well as it's alternative, Cranberry and Ginger - which caught everyone by surprise. We focussed more on the purchaser of fruit juice for the family than our fruit juice itself, which resulted in favourable feedback, as the ladies kept on asking for more.

Ads that appeared in Shape Magazine.




Natuurlike- en Organiese Produkteskou


Pacmar was die naweek van 12 tot 14 Oktober betrokke by die Natural and Organic Products Exhibition, wat gehou is by die CTICC (Cape Town International Convention Centre). Die skou is aangebied om die publiek van die belangrikheid van organiese produkte in te lig.

Ons het die dames van Freerunner ingespan om ons uit te help met die promosie van Wilde en Crystal Falls produkte. Kenmerkend, het cranberries oor die algemeen goed gevaar, en dus het ons Crystal Falls stalletjie baie aandag geniet.

Dit was ‘n suksesvolle skou, met stalletjies amper so divers soos die mense wat teenwoordig was. Ons het gunstige terugvoering van die publiek ontvang, met talle navrae oor waar ons produkte beskikbaar is.

Crystal Falls is a fast moving brand.


Crystal Falls is featured on the Fast Moving Brands website (www.fastmoving.co.za). Read the article on how innovative Crystal Falls is when it comes to Cranberry Juice.

Crystal Falls is honoured to be included on the Heart Mark.

The Heart Mark is the Heart Foundation's listing of healthy products, which serves as a guideline for shoppers to easily identify what's beneficial to their health and what is not. To view the list, click on the image below.